Cedric Bruce-Kotey’s journey to UrbanMatter is unlike any of our other employees. He originally came to us from the brights lights and rainy shores of London, UK. He tells us he’s a “proud born and bred Londoner”, a “geek” for digital marketing and an avid Manchester United soccer fan—and in no particular order.
Having come over in 2012 on a soccer scholarship to Tiffin University in Ohio, Cedric complemented his loyalties to the sport with a Bachelor of Science degree in Arts Administration. It was half-way through his degree he realized his passion for marketing and signed up for a minor in this field.
However, Cedric wasn’t done there! He later transferred over to the real “City of Lights” (time for a quick search on the internet!) to Aurora University, where he successfully graduated with a Masters of Science in Digital Marketing & Analytics.
In between both of his degrees (as if that wasn’t enough), Cedric put into practice his theoretical knowledge on digital marketing and ran several social media platforms, achieving followers that were numbered in the millions.
As you may be able to guess, Cedric’s time out of the office is very much spent around “the game” – soccer to the rest of us! He tries to play as much as possible, but due to apparent old age(!), spends his time coaching kids at the youth level, hoping to develop the next Lionel Messi and Cristiano Ronaldo.