12 Best Vegan Beauty Brands & Cosmetic Companies

These days we’re all putting more thought into the products we consume. We not only want to love how we look, we want to ensure that the cosmetics we use are good for us, the planet and all other living things! Cruelty-free makeup was once relegated to one tiny aisle in our local health food stores. Now, ethical beauty brands are blowing up all over the place and they’re offering a range of products that resonate way beyond the patchouli and kale crowd! These days, vegan beauty brands are easier to find than ever. Not sure where to start? We can help!

Milk Makeup

Milk Makeup is cruelty-free, paraben-free vegan makeup company! Let your true colors shine this Pride month with their limited edition sparkly Kush lip balm. In honor of Pride Month, 100% of the net sales of Kush lip balm will benefit The Center, NYC’s LGBTQ+ community center. But why stop with your lips? Milk offers a range of skincare products including primer, mascara, concealer, and serums!


Pacifica cares about the planet, animals, and you. Not only are 100 percent of their products clean, vegan, and cruelty-free, their packaging is recyclable, too. They partner with Preserve to give their empties new life as razors and toothbrushes that you can buy right on their site. Pacifica makes saving the planet super convenient by sending you pre-paid shipping labels so you can mail your empties to them and start reducing your waste today.

Inika Organics

You can feel good using Inika Organics. Not only are they 100-percent certified organic, vegan, and cruelty-free, they’re also halal! This ethical began beauty brand is an Organic Beauty Awards winner and sports a super luxe-looking line of skincare and cosmetics that will leave you feeling as good as you look.

Everyday Minerals

Everyday Minerals offers simple, effective vegan and cruelty-free cosmetic and grooming products. Find your perfect shade with one of their custom kits!

KVD Vegan Beauty

KVD Vegan Beauty shows us once and for all that cruelty-free beauty doesn’t have to go with an earthy-crunchy look. Make an impact without sacrificing your ideals with their liquid eyeliners for a dramatic winged look, luscious matte lipsticks, and more.


Anastasia Beverly Hills

Anastasia Beverly Hills is a 100-percent, cruelty-free, and a longtime favorite of the glamazons on Ru Paul’s Drag Race! You’ll be absolutely shook over their line of vegan favorites!

Urban Decay

Urban Decay is another cruelty-free vegan makeup company offering a fine line of vegan cosmetics to choose from. Their color palates offer an amazingly vibrant range to help you express your true self in style and are favored by super divas like Lizzo!

Tarte Cosmetics

Tarte Cosmetics proves that glamor and natural ingredients can go hand in hand. Their products are packed with healthy beauty heavyweights such as vitamin C, maracuja, shea butter, and Amazon clay. Their line of makeup and skincare products will cover all your bases, but if you’re not sure where to start, why not try Shape Tape? It’s America’s number one concealer!

Elf Cosmetics

Elf Cosmetics rule the drugstore for a good reason. Not only are they vegan and cruelty-free, with products such as primer infused shimmer blush for $2.40, they’re also ultra-affordable… like less than $1 per brush affordable! We can attest that this vegan beauty brand is a go-to if you want luxe brand results on a student budget.


NYX is another cruelty-free drugstore brand that belongs in the makeup bag of any socially conscious siren. They’ve got a long list of 100-percent vegan products and this month they’re featuring a Pride Edition ultimate eyeshadow palate!


Lather up with Lush’s full range of homemade face, body, and hair care. Lush can take care of all your needs whether it’s a soak with one of their famous bath bombs, an exfoliating face wash, even whitening your teeth! The brand is committed to minimizing their impact on our planet by using only ethically sourced ingredients and recyclable, biodegradable packaging. Loyal Lush customers will tell you that one of our favorite reasons to shop there is the personal attention you get from employees when you shop at their brick and mortar stores. Fear not though, you can still get customized beauty advice from home with their virtual consultation service.

Spectrum Collective

What good is all of this fantastic makeup without the right tools? Spectrum Collection is a cruelty-free glamour junkie’s dream. Their vibrantly colored makeup brushes simply have to be seen to be believed. They even make the process of brush care feel super luxe with their special line of coconut milk-based brush cleansers featuring ingredients such as basil, lime, and sea salt!


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