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Did you know that 86% of people have shown a growing interest in traveling to different destinations? This could be because of the many travel channels that show the diverse cultures, foods, and stunning landscapes that make up our civilization.
Travel content grows exponentially each year because of the boost in viewership. But why do people still find travel channels captivating? In this post, we’ve provided valuable insights into the world of travel from vloggers or high-end production companies that may inspire you to start your own channel.
Curiosity When Planning a Vacation
Americans explore travel content when they’re thinking about or planning a trip outside of the country. This makes YouTube the main destination for these viewers because they can find channels that cover specific details about the places they want to visit.
When looking for places to spend vacations, viewers will become curious about landmarks, attractions, and cuisine. They’ll search for a variety of destinations that look appealing to learn more about them before making a decision.
Provides Viewers with Visual Inspiration
Travel channels like Lost LeBlanc and Fearless and Far on YouTube provide viewers with stunning visual content and cultural experiences. This visual appeal continues to inspire travel vloggers to make content that’s attractive to other types of demographics.
If you want to start a travel channel on YouTube, consider using travel stock music. This is because music creates an emotional connection, making the viewers’ experience feel more alive and enriching.
Travel Channels Provide a Realistic Experience
Most Americans will never have the opportunity to travel internationally. They may never have the opportunity to explore the world either because they don’t have the funds or they have medical problems. These viewers watch travel channels to get a realistic experience of the places they wish to visit.
With that being said, travel channels focus on showing an authentic travel experience by highlighting local customs and spots that attract tourists. Thanks to the advancement in technology certain travel channels like Around The World 360 give people the opportunity to use virtual reality (VR) to visit different countries in the comfort of their own homes.
Learning and Receiving Practical Advice
Travel channels don’t simply provide aesthetically pleasing footage of an area; they also teach you valuable facts about a country. For example, if you want to visit Finland in the winter to see the Northern Lights, you can find out what type of clothes you should wear to keep you warm.
You can also find out which is the best time of year to visit specific countries and hidden places off the beaten track. It’s also important to learn about what offends people in different places so you can remain considerate of those around you.
This information draws viewers in because they enjoy learning about new places and their customs.
Watching Travel Content is a Form of Escapism
Whether you enjoy watching people camp in Romanian forests or travelers who explore places in an RV, watching this type of content is a form of escapism. Watching travel content can sometimes be relaxing especially when it’s accompanied by ASMR (Autonomous Sensory Meridian Response).
People who have stressful jobs or home lives may find solace by watching their favorite travel channels. Viewers tend to escape to the places they want to visit the most but can’t because of financial constraints.
Students Who Need to Write Reports
Another reason why travel channels are popular is because it allows students to write reports or essays without having to pick up a book. They can learn about the history of a country simply by searching for it on YouTube or other streaming platforms like Netflix.
For example, Travel archaeologists like Graham Hancock teach viewers about ancient civilizations in specific areas like Peru or Egypt. Watching these videos helps students retain information and provide quality research for their papers.
Final Thoughts
The popularity of travel channels isn’t slowing down any time soon. In fact, videos featuring travel content are more popular compared to other types of channels, such as art or political content.
Whether it’s a massive production company behind the travel content or it’s an independent vlogger, people are still drawn to these channels because it gives them a sense of adventure. It also inspires new travelers to leave their dead-end jobs, take up a camera, and let people explore the world with them.
If you want to create a travel channel, take a look at the most popular choices on YouTube, like Drew Binsky or Sergio and Rhoda. You can draw inspiration from these travel channels so you can attract more viewers.