{"id":2376,"date":"2015-08-19T08:00:23","date_gmt":"2015-08-19T13:00:23","guid":{"rendered":"https:\/\/urbanmatter.com\/chicago\/?p=2376"},"modified":"2017-08-22T11:29:03","modified_gmt":"2017-08-22T16:29:03","slug":"chicago-epic-tourism-video","status":"publish","type":"post","link":"https:\/\/urbanmatter.com\/chicago\/chicago-epic-tourism-video\/","title":{"rendered":"What Makes &#8220;Chicago Epic&#8221;?"},"content":{"rendered":"<p>What makes Chicago Epic?<\/p>\n<p>Well&#8230; a lot of things.<\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/player.vimeo.com\/video\/127268119\" width=\"640\" height=\"360\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p><a href=\"https:\/\/vimeo.com\/127268119\">Epic | Choose Chicago<\/a> from <a href=\"https:\/\/vimeo.com\/benjaminflaherty\">benjamin flaherty<\/a> on <a href=\"https:\/\/vimeo.com\">Vimeo<\/a>.<\/p>\n<p>The image of Jonathan Toews hoisting the Stanley Cup above his head while parading down a crowded street is just one of many iconic images in the City of Chicago\u2019s tourism ad, &#8220;Chicago Epic.&#8221;<\/p>\n<p>There are some other amazing shots too. <a href=\"https:\/\/urbanmatter.com\/chicago\/millennium-park\/\" target=\"_blank\">Millennium Park<\/a>\u2019s Jay Pritzker Pavilion, the Sears (fine\u2026 Willis) Tower, Sue, Michael Jordan, Wrigley, the Chicago Theatre marquee, the Chicago River, Alinea\u2019s kitchen. Even North Avenue Beach volleyball makes an appearance. We were excited to see the Air and Water Show in there as well. Honestly, it&#8217;s hard to pick favorites.<\/p>\n<p>Of course, we\u2019ve watched this enough to pick it apart, and we were left scratching our heads at some of the goofy choices here. Check out the surfer walking past the couple who just got married on the beach\u2026 that happens all the time, right?<\/p>\n<p>&#8220;Chicago Epic&#8221; is the first commercial of the city\u00a0to be shown outside of the Midwest. It\u2019s narrated by Marc Kelly Smith, who does a pretty phenomenal job. All in all, a 2.2 million dollar campaign should net you a pretty spectacular video, and this one measures up. <a href=\"http:\/\/www.choosechicago.com\/\" target=\"_blank\">Choose Chicago<\/a>, the city&#8217;s official tourism branch, has outdone themselves. We can&#8217;t wait for the next one.<\/p>\n<p>#ChicagoEpic has been used habitually on Twitter since the video&#8217;s release a while back. If you&#8217;re looking to join in on the conversation, it&#8217;s not a bad place to start.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>What makes Chicago Epic? Well&#8230; a lot of things. Epic | Choose Chicago from benjamin flaherty on Vimeo. The image of Jonathan Toews hoisting the Stanley Cup above&hellip;<\/p>\n","protected":false},"author":2279,"featured_media":2378,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,755],"tags":[159,545,544,348],"class_list":["post-2376","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-category-popular","category-category-things-to-do","tag-chicago","tag-chicago-epic","tag-choose-chicago","tag-video"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.4 (Yoast SEO v26.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>What Makes &quot;Chicago Epic&quot;? | UrbanMatter<\/title>\n<meta name=\"description\" content=\"Jonathan Toews hoisting the Stanley Cup above his head while parading down a street is just one of many iconic images in Chicago\u2019s tourism ad, Chicago Epic.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/urbanmatter.com\/chicago\/chicago-epic-tourism-video\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What Makes &quot;Chicago Epic&quot;?\" \/>\n<meta property=\"og:description\" content=\"Jonathan Toews hoisting the Stanley Cup above his head while parading down a street is just one of many iconic images in Chicago\u2019s tourism ad, Chicago Epic.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/urbanmatter.com\/chicago\/chicago-epic-tourism-video\/\" \/>\n<meta property=\"og:site_name\" content=\"UrbanMatter\" \/>\n<meta property=\"article:publisher\" content=\"http:\/\/facebook.com\/Pluggchicago\/\" \/>\n<meta property=\"article:published_time\" content=\"2015-08-19T13:00:23+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2017-08-22T16:29:03+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/urbanmatter.com\/chicago\/wp-content\/uploads\/2015\/08\/maxresdefault.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1170\" \/>\n\t<meta property=\"og:image:height\" content=\"658\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"David\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@UMatterChicago\" \/>\n<meta name=\"twitter:site\" content=\"@UMatterChicago\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"David\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/urbanmatter.com\/chicago\/chicago-epic-tourism-video\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/urbanmatter.com\/chicago\/chicago-epic-tourism-video\/\"},\"author\":{\"name\":\"David\",\"@id\":\"https:\/\/urbanmatter.com\/chicago\/#\/schema\/person\/691b7b63a0a986717e29c945c127c4ee\"},\"headline\":\"What Makes &#8220;Chicago Epic&#8221;?\",\"datePublished\":\"2015-08-19T13:00:23+00:00\",\"dateModified\":\"2017-08-22T16:29:03+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/urbanmatter.com\/chicago\/chicago-epic-tourism-video\/\"},\"wordCount\":257,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/urbanmatter.com\/chicago\/#organization\"},\"image\":{\"@id\":\"https:\/\/urbanmatter.com\/chicago\/chicago-epic-tourism-video\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/urbanmatter.com\/chicago\/wp-content\/uploads\/2015\/08\/maxresdefault.jpg\",\"keywords\":[\"chicago\",\"chicago epic\",\"choose chicago\",\"video\"],\"articleSection\":[\"Popular\",\"Things To Do\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/urbanmatter.com\/chicago\/chicago-epic-tourism-video\/\",\"url\":\"https:\/\/urbanmatter.com\/chicago\/chicago-epic-tourism-video\/\",\"name\":\"What Makes \\\"Chicago Epic\\\"? 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