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Hailee Steinfeld Set to Star in Super Bowl Commercial After Historic Oscar Campaign with Sinners
Hailee Steinfeld is heading into Super Bowl weekend from two very different yet equally thrilling perspectives. She will be starring in a high-profile Super Bowl commercial, while also being a part of Sinners, a film that made history with the most Oscar nominations ever.
“When I woke up that morning [of the Oscar nominations] and a few text messages came to me with that news, I was beyond myself,” Steinfeld told Yahoo. “I still have these ‘Pinch me’ moments as a lucky and privileged person who gets to be part of this ever-going journey.”
The film, directed by Ryan Coogler, did not only break box office records but also received almost universal critical acclaim. What went in as a tough production has come out as a shared cultural experience with a meaning that goes beyond the awards it is likely to win.
Hailee Steinfeld Reflects on the Rewarding Yet Challenging Journey of Sinners
Hailee Steinfeld remarked, “To be part of something that is so beloved and acclaimed, is such a great feeling.”
“It’s certainly one of the most special experiences I’ve ever had,” she added. “The story just keeps unfolding and I’m grateful to all the people who worked so hard.” Steinfeld’s pride was not only fueled by the film’s reception but also the dedication shown during production.
They were shooting in New Orleans during hurricane season and the weather was not cooperating for their night shoots which had already gone into the third week. The conditions were so difficult and at times they even got lost. “There were moments when we would just look at each other and wonder, What are we doing? Did we take the wrong way?” Will this work?” Steinfeld confessed. “But then you’d turn to the people around you, see who was involved, and from the level of passion and commitment, you’d realize that this was something special.”
This mutual faith and dedication among the actors enabled them to get through the most challenging scenes together, and they are still a great support for each other now. Steinfeld disclosed that the Sinners cast has a group chat that is very lively during the awards season, and Omar Benson Miller is the one who cheered up the group with jokes. She also said that the chat would still be there even after receiving the awards.
Hailee Steinfeld on How She Remains Grounded Amidst a Crazy Awards Season
Hailee Steinfeld revealed that awards season is a tense time of the year that comes with a nonstop schedule and very little space to breathe. In order to keep herself grounded, she focuses on the value of being intentional and present.
“It can be overwhelming and overstimulating to a great extent,” Steinfeld told. “Once you are there it is so easy to start counting the time – your feet hurt, the dress is tight – but I really try to be present.”
She remembered a Golden Globes event where due to the delays, she was so tired that she barely could get into the chair when the ceremony started, and then the whole weight of the experience hit her. “It matters a lot,” she said. “It’s such a surreal experience. It is a great honor to be there.”
In order to quiet the noise and the pressure of the situation, Steinfeld turns to the support system that was there for her through the tough time on the set of Sinners. “We’re in our little bubble and it makes me comfortable,” she said. “That support we had from each other while making the film is what we still get through all these moments.”
Hailee Steinfeld on Hosting Super Bowl Sunday with Husband Josh Allen
Super Bowl Sunday is a big deal for Hailee Steinfeld because she deeply loves her community, and she gets really excited and passionate about hosting during this day. She tells of herself as a host who loves cooking, and loves to stick to a theme, so to her, it’s a day to build a great atmosphere.
Hailee Steinfeld and her man, Buffalo Bills quarterback Josh Allen, are probably going to spend the whole day. The day is still a mystery for Steinfeld at the moment, she just knows it will be a great time with her husband, Buffalo Bills quarterback Josh Allen. “I really like to host,” she told the interviewer. “I really like cooking. I really like a theme.,” she continued. “Figuring out the food, figuring out the vibes—that’s what I like the most.”
For Steinfeld, the company is what matters most in any event. “The people,” she said. “If you have a good group of people, you’re set. It doesn’t matter what food is on the table or what music is playing.” However, she jokingly added that the food still needs to be top-notch: “If it’s not great, you’ve lost me.”
Hailee Steinfeld Looks Forward to Super Bowl Festivities and New State Farm Ad
When a reporter asked Hailee Steinfeld what in the Super Bowl will captivate her attention—whether it is the game, commercials, or halftime performer Bad Bunny—Hailee Steinfeld simply said, “All of the above.” Furthermore, she disclosed that this year she is rooting for a team because “our dear friend Sam” is on it. Here, she was talking about Sam Darnold, the Seattle Seahawks quarterback and a friend of Steinfeld and her husband, Josh Allen.
This mingling of excitement and having fun is among the very reasons that the cultural phenomenon of Super Bowl Sunday is so significant—and it is also the reason why Steinfeld’s new project is just right for the occasion. In fact, she is in a State Farm commercial for the Super Bowl, which she said was on one hand hugely scaled, and on the other hand, very enjoyable.
“First of all, just the people involved,” she explained. “Being with Keegan-Michael Key and Danny McBride on set was among the most enjoyable and fun times I have ever had.”
Hailee Steinfeld loves the scale and spotlight of her Super Bowl commercial
The thing that surprised Hailee Steinfeld most of all was how huge the production of the State Farm Super Bowl commercial was. “They really went all out,” she remarked. “Not holding back at all. They were a fantastic team both in front of the camera and behind the scenes, and the guys managed to assemble us all together. “The kind of spotlight here is totally opposite of the one she usually gets during awards season—it’s louder, faster, and immediately visible to millions—but Steinfeld is the one, definitely, who embraces it. She also said that, “I’m really excited about everyone seeing it,” and that she did a Super Bowl commercial last year as well. At the moment, Steinfeld is in a special phase: her Super Bowl is just a few days away; her showbiz career is on a good track, and she is also expecting a baby which makes her very happy. She has a lot of things going on in her life at once, and she is set to enjoy every single moment of it.
